Use of Artificial Intelligence: Safe Hands Policy

Updated July 10, 2026

  1. Safe Hands uses generative AI (GenAI) tools like NotebookLM, Perplexity, Claude, ChatGPT, Le Chat and Gemini to research topics, summarise documents and help with business strategy, content planning and admin.
  2. We use Granola to record meetings and generate notes and transcripts.
  3. We do not enter private client documents or information into GenAI tools without their permission. Where necessary, client documents will be anonymised before being entered into GenAI tools.
  4. We do not use GenAI tools to write or edit text for clients.
  5. If we use the text of research generated by GenAI tools in work for clients, we check it against original sources and rewrite it.
  6. If we ask a GenAI tool to generate information, we always ask it to cite sources. We will use common sense, visit those sources and/or use other research to verify the accuracy of any information taken from AI sources.
  7. If we have used GenAI tools in any way in client work, we disclose that to the client.
  8. We have a general policy of not using GenAI to generate pictures, but if we do, we disclose that (in the same way that we credit the sources of other pictures we use).
  9. We strive to use AI tools that in ways that respect copyright laws and that do not infringe on the intellectual property rights of others.
  10. We monitor all GenAI-generated content for potentially false, misleading, or harmful information (just as we do with any and all material we see on social media.)
  11. We are compliant with protection of privacy legislation in South Africa, and apply those same protocols when using GenAI to gather or analyse data for content creation.
  12. We are mindful of biases in AI algorithms.
  13. All content on this website is written, edited and posted by human beings, except where otherwise explicitly stated.
  14. We are committed to staying informed about developments in GenAI technology and the implications for content creation. We regularly update policies and practices to reflect advancements and ethical considerations.
  15. We encourage feedback from readers and stakeholders about the use of AI in content creation. Please use our contact form if you have any questions or concerns.

NOTE: A ChatGPT-generated response guided the original version of this policy, but it has been extensively rewritten and changed over time. ChatGPT cited the following sources for the text it generated:

Sources

Fjeld, J., Achten, N., Hilligoss, H., Nagy, A., & Srikumar, M. (2020). Principled Artificial Intelligence: Mapping Consensus in Ethical and Rights-Based Approaches to Principles for AI. Berkman Klein Center for Internet & Society. [https://cyber.harvard.edu/publication/2020/principled-ai]

Hao, K. (2019). This is how AI bias really happens—and why it’s so hard to fix. MIT Technology Review. [https://www.technologyreview.com/2019/02/04/137266/this-is-how-ai-bias-really-happens-and-why-its-so-hard-to-fix/]

General Data Protection Regulation (GDPR). (2018). Regulation (EU) 2016/679 of the European Parliament and of the Council. [https://gdpr-info.eu/]

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