For many people who run small businesses, marketing is hard. I’m no exception. I’ve been researching why we hate it so much…
I’ve been doing a lot of marketing recently.
I’ve been making connections on LinkedIn, sending emails to people who might need my skills, applying for freelance gigs I see online– a round of cold calling, in the sense that I am writing to people who I don’t know and who don’t know me.
Continue readingThere are two words in the phrase “artificial intelligence”. And it is only one of them poses the real dangers we face…
I not sure I want to read another article about artificial intelligence. I’m not sure I want to write one, either.
Continue readingWhy do online sales pages suck so much? It seems to me that marketers are just out of touch with the needs and wants of most consumers.
I’ve been making an online course, which means I’ve been researching ways to market that course.
Continue readingLinkedIn is huge – 310 million active monthly users, we’re told. So what’s in it for the platform to have users working on collaborative articles?
If you have a LinkedIn profile, you may have started seeing invitations to contribute to LinkedIn collaborative articles.
Continue readingIf you work in the creative industries (writing, editing), artificial intelligence looms like a tsunami over you. My thoughts on a way forward…
Just over a year ago, I wrote a post about ChatGPT and its possible effect on content creators.
My conclusion then remains my conclusion now:
Continue readingI want to make an online course. There’s a lot that’s scary about that… but there are ways to conquer fear.
I’ve been in the doldrums, a bit.
I can’t say I started the year on a high, exactly, but I had (and still have) a set of plans and thoughts and instincts about ways in which I would change the way I did things.
Continue readingAh, the seductive pull of the lifehack! Simple little things that make things better – if only.
A recent post by journalist and science fiction author Cory Doctorow traces the history of the concept from 2004, when Danny O’Brien presented “Life Hacks: Tech Secrets of Overprolific Alpha Geeks” at the 0’Reilly Emerging Technology Conference.
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