Charity, done in a dress

I don’t do much charity work, or volunteering – but every March I wear a dress every day.

I am answering a challenge from the Milk Matters organisation, which provides donor breastmilk to premature babies. I wear a dress every day, and people sponsor me, much as they might sponsor a runner for every kilometre they run for a good cause, or a child for reading a book in a school Readathon.

In addition to raising funds for Milk Matters’s point of view, this yearly event  raises awareness, because the challenge also involves posting pictures of yourself in a dress on social media.

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Charity begins with a dress

Every March I wear a dress every day.

I am answering a challenge from the Milk Matters organisation, which provides donor breastmilk to premature babies. I wear a dress every day, and people sponsor me, much as they might sponsor a runner for every kilometre they run for a good cause.

It’s not a huge hardship to wear a dress, but it is a break from the routine outfit we all wear most of the time (jeans, shirt, jacket or jersey). From Milk Matters’s point of view, it is something that raises awareness easily, because it provides a photographable and shareable daily event. Continue reading